Heidi Isern
HEIDI · ISERN
writer. thinker. whiskey drinker.

Career

Dancing out of Perfection

Dancing out of Perfection

When a dance floor in San Francisco taught me more about success than a decade of striving Perfection crazed much? Well, something about being in your 40s forces you to look back on your life. The mistakes, the missed opportunities, the things that slipped away versus...

Microproductivity: Lessons from Piano Practice

Microproductivity: Lessons from Piano Practice

Can you learn microproductivity from piano lessons? When my 7-year-old daughter Vivi first tackled piano, each new song overwhelmed her. Sight-reading notes while grasping rhythms and mastering hand placements simultaneously felt impossible—because it was. Let's be...

Are you nurturing your network enough?

Are you nurturing your network enough?

 “Your network is your net worth!” Debbie Landa told me that years ago when we were advising startups. Debbie, one of Silicon Valley's best-connected individuals, shared this wisdom, but I didn't fully grasp it at the time. How do relationships translate to monetary...

Pumping Up (and monetizing) Your SuperPower

Pumping Up (and monetizing) Your SuperPower

I’ve spent much of my life on autopilot, barreling forward—until one day, I looked up and thought: Wait, am I even on the right train? Am I leveraging my true superpower, or am I just coasting on some mediocre “bleh” journey? What if there’s a more fulfilling track?...

Patience is Better than Botox

Patience is Better than Botox

🎂 Tomorrow is my birthday. 🎂 No I am not going to go off and get botox... As I get another year “younger”, I’m deeply reflecting on how I want to evolve. It’s never too late for reinvention or growth. In fact, continual change can help signs of aging more than botox....

What Should Your Legacy Be?

What Should Your Legacy Be?

My friend Carrie had escaped cancer. (hurrah!)  However during the surgery and wait to find out if the mass was malignant or benign there was time, too much time, to think. Legacy. Purpose. Love.   All the things we question when we face our own inevitable mortality....

Do You Really Suck or is it Imposter Syndrome?

Do You Really Suck or is it Imposter Syndrome?

My stomach lurched, my head felt light. I wanted to run into my bedroom and bury myself under the covers. No, I didn’t have a weird covid variant. I was about to present work to our CEO. Imposter Syndrome rushed through my body. “You don’t belong here,” my brain told...

Am I a Corporate Sell Out?

Am I a Corporate Sell Out?

Where should I do? What will fulfill me? I moved to San Francisco in 2004 to be a writer. Within two months of trying to pay rent, I became a management consultant. It was known as the great Heidi corporate sell out. To counterbalance corporate Heidi, Writer Heidi...

How Being Less Productive Made Me More Productive

How Being Less Productive Made Me More Productive

Everyone told me that once I had a baby, my brain would turn into jello pudding and I’d be as productive as a sloth on mushrooms. “Don’t try to get anything done,” they urged me. “Because you’ll fail.” I was determined to prove them wrong. The new me was going to...

How to Give ‘Real Time Feedback’ Without Being a Jerk

How to Give ‘Real Time Feedback’ Without Being a Jerk

“Oh, do I have some feedback for YOU,” Donna said. Donna had just been promoted to manager at a beverage firm and felt it was time to wield her managerial power. She was ready to tell her direct report, Jon, how he was messing up in ‘real time’. Jon, you see, had...